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According to Steve Jobs, “Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It’s not about money. It’s about the people, how you’re led, and how much you get it.”
Dr Yoram Solomon, founder of Large Scale Creativity, will tell us how to unlock innovation on the individual and organizational level on this week’s podcast of The Business Edge

He discusses how to create an environment for creativity and innovation that costs little and leads to big results. His firm belief, like Steve Jobs, is that everyone has good ideas to increase productivity and profitability; the challenge is to tap into the brainpower of your people and turn their ideas into reality.

Listen and learn the answers to these questions:
Is creativity the same as innovation or are they different? Why are start-ups more innovative than mature companies? What role does culture play in fostering or restricting innovation? How does trust affect innovation? How does innovation affect trust?  Who’s responsible for coming up with and implementing great ideas? Is it management’s fault for not accepting great ideas or is it something else?