Most of us have used LinkedIn to connect with others professionally – whether it’s to expand our network, look for a new job, or even hire someone for our expanding businesses.  But did you know that LinkedIn does provide some unique ways for businesses to promote themselves far beyond the typical personal profile?

Company and Showcase pages are a great way to put spotlight on your business itself.  In fact, you can write articles, upload videos and even sponsor updates through your company page.  Check out this episode of Marketing That Won’t Break The Bank to discover how to effectively set up your personal profile, company and showcase pages, and develop a strategy to promote yourself and your company on LinkedIn.

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